Making Dollars Out of Scents: Target Launches Fragrance Line, Good Chemistry

Collections, Fashion news

Looking to make waves in a saturated, high-end dominated fragrance industry, Target launches new fragrance brand, called Good Chemistry. Projected to yield at least $5 million, the line is made up of four collections: Confident + Charming, Cool + Grounded, Vibrant + Playful, and Cool + Collected – all inspired by different moods, personalities, and vibes. Each formula is also created with essential oils in part of Target’s partnership with Illume.

Each collection offers a variety of options catering to your preferred method of application; rollerballs, body sprays or scented bottle perfumes. Priced between $9.99 to $24.99, being vegan, non-toxic and paraben-free, Target has pretty much got all sectors covered when it comes to being socially responsible.

“The goal of the new line is to expand on Target’s philosophy that its beauty department should focus one allowing customers to discover products that work specifically for them. That why we are reinvigorating our fragrance collection by introducing Good Chemistry, and exclusive brand that is all about inspiring our guests to find unique scents that they love.”

-Christina Hennington, SVP of Beauty & Essentials

“Sounds good, but whats it look like?!” Take a peek of what Good Chemistry has to offer before you buy.

Cool + Collected : Cool Glacier,  Mineral Desert, Rustic Woods, Silver Coast

Vibrant + Playful: Brainiac, Daydreamer, Queen Bee, Wild Child

Good + Grounded: Sugar Berry, Water Lily, Blue Bell, Apricot Bloom

Confident + Charming: Gardenia Palm, Vanilla Orchid, Jasmine Rose, Magnolia Violet

Louis Vuitton Volez, Voguez, Voyagez Exhibit

fashion

On my 2018 to do list education on the history fashion is definitely a high priority. It’s one thing to read about it in textbooks, but to experience it in person is another. My trip to the Louis Vuitton exhibit was definitely memorable one.

Only a few steps away from the World Trade Center, at the former American Stock Exchange building, flags hung high signaling the location of the exhibit. After a few twists and turns you are finally greeted with the ever so bright LED simulation of a Louis Vuitton subway. Prime location of all fashionistas eager awaiting their photo op against the white tiled Louis subway stop.

Starting from the basics the exhibit heavily focuses on the evolution of the trunks and how they were used throughout its history.

Tools of the trade were displayed throughout various rooms giving museum go-ers a look at how detailed craftsmanship was important even at its grassroots.

Then on to the rise of yatching and caravanning. This is where we saw the start of clothing come into play as well as the evolution of trunks and bags.

There was even a trunk that could be used as a bed!

Aviation and the introduction of the duffle as well as garments for flights were presented in the next room. This one specific piece was sewn in 1812, I was just amazed at the detail and quality of such a jacket I had to take a closer look.

The next room invited you to explore traveling by train and the writing room. This is where I.T started to get crowed do not too many photos of this here.

Transition out of the art of travel, you’re welcomed to a familiar LV pattern known world wide circa 2003. Not one of my favorite color ways, especially the white, but this was definitely a nostalgic area for just about everyone in the room.

The leather goods collaboration room was definitely one of my favs, especially the Yayoi Kusama pieces. There were also pieces from collaborations with Jeff Koons, Rei Kaeskubo, Vivienne Westwood, Jake and Dinos Chapman.

The final room housed the most modern gowns enclosed in LV x Marc Jacobs print wall to wall. Another hotspot of “for the gram” photos.

All in all it was a great, fulfilling experience. I encourage everyone to go fashionista or not. The exhibit is on view until this weekend, with the last day being January 7th.

Coco Pink Princess, MY Newest Fashion Muse

Looks, trends

Listen up! If you are not following this little girl you better get with it!

nylon singapore

via Nylon Singapore

I’m sure all of us have been down an Instagram rabbit hole or two before, but hey those are the best ways to stumble upon gems, right? Well I recently ended up on the page of the coolest 7-year old on the planet, Coco. I’ll give you a moment to go search and follow her……..yes, I know, I KNOW! Its not everyday you see a child with the wardrobe of YOUR dreams. Commes des Garcons, Fendi, Gucci, Louis Vuitton x Supreme, the list goes on and on.

i-d magazine

via I-d Magazine

Hailing from Harajuku, Japan, this street style star adopted her love of fashion around the age of 3. Her parents are owners of the vintage clothing store Funktique in Tokyo, check it on Instagram @funktiquetokyo, so there is no doubt fashion is in her blood.

who what where

via WhoWhatWear

As most parents do on IG, Misato, Coco’s mom, began posting photos of her daughter in these fabulous ensembles. Followers took notice and requested Coco have her own account STAT, thus the birth of @coco_pinkprincess. It may seem bizarre for a child so young to have so much…”clout on the gram” for lack of a better term, but her audience loves it! In just two years her follower count has skyrocketed from about 12k last year to 400k+ followers to date.

chronoh

via Chronicles of Her

Being featured in top publications such as Vogue and Elle, Coco exudes style that I wish I had. Her innocent and adorable face can draw just about anyone in! Misato shares with us that her daughter’s focus is building her platform for now, but Coco has dreams of becoming a hairdresser, a chef, or a patissier. Her fashion-conscious looks scream rebellion which keeps followers coming back for more. She’s definitely my newest fashion muse.

Footwear Nostalgia: Chunky Sneakers You Love to Hate

Fashion news, trends

The 90s are back in a MAJOR way as of late. Nostalgia is definitely a driving force in fashion, people love to live in a reverie of when things were great, aka their childhood. Brands are taking notes and are creating a resurgence of fashions from back in the day.

The only chunky sole I can bear to stand are lug sole booties, however others beg to differ. The release of Balenciaga’s Triple-S was the start of it all…for me at least. As a child I despised chunky sneakers so the sight of them now makes me cringe, but its what the people want!

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Then the Eytys Angel sneaker was donned upon us….now if I had to choose I’d prefer these over the Triple-S any day. Maybe its because of the options they come in like shiny leather, monochrome suede or the two tone sole? I don’t know but..you decide.

eytys.jpg

via Complex.com

As if that wasn’t enough, consumers just keep wanting more and more! Now Buffalo trainers are back! If growing up you were a Spice Girls fanatic like I was, you’d recognize these sneakers in a heartbeat. Being re-released in black and white colorways, these shoes already have a serious waiting list.

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buffalo.jpg

via brand

Those of you who are into the ugly sneaker trend then these are right up your alley. Itching to get your hands on these? They will be available starting today,  in stores and online, at Browns in the UK.

Rihanna Announced to Host 2018 Met Gala and We’re Not Invited

Fashion news

Rihanna alongside of Amal Clooney and Donatella Versace will be hosing one of the most sought out, star-studded events of the year, the 2018 Met Gala. This annual event is hosted at the Metropolitan Museum of Art in New York. Its purpose? An annual fundraising gala to benefit the museum’s Costume Institute, whilst signifying the grand opening of its fashion exhibit. These three women have been selected as honorary chairs of the event by head chair and Vogue editor-in-chief, Anna Wintour. April seems so far but the planning is under way!

Every year the event celebrates the theme for the Costume Institute exhibit and guests are highly encouraged to come dressed accordingly. “Heavenly Bodies: Fashion and the Catholic Imagination” was confirmed to be this years theme. After months of speculation and backlash Vogue states the event will “highlight the enduring influence of religion and liturgical vestments on fashion.” Papal garb on loan from the Sistine Chapel, along with 150 other catholic garments, will be one of the many highlights of the exhibit.

The industry premier red carpet cocktail hour is one of the most important parts of the night. 225 approved photographers, reporters and digital artists will all be documenting/ covering the who’s who and the question on everyone’s mind “Who are you wearing?” As the night progresses attendees are invited to peruse the themed exhibit and finally head to their seats to start the dinner party.

This high-profile event is a day on the fashion calendar that no one wants to miss. Will controversy arise? Absolutely! Mixing fashion and religion will always be seen as sacrilegious, but isn’t fashion all about pushing boundaries and taking risks? Well we’ll all be tuned in April 30th to see how celebs uphold the theme of the year.

4 Fall Bomber Jackets You Didn’t Know You Needed

Looks, Tips

Even though the autumn chill is settling in, don’t pack away your summer pieces yet. For those of you who want to hold on to the warm weather just a tad longer figure out how you can use those clothes as transitional pieces. Bomber jackets are one of the easiest ways to take your wardrobe from summer to fall. Whether light, heavy or medium-weight, bombers are great for completing a simple or layered outfit. Looking to splurge a little? Check out these finds below!

Long Boxy Jacket – Mother Denim – $375

Appliqued Wool-blend Twill Leather Bomber – Opening Ceremony – $297

Space Varsity Jacket – Coach – $895

Easy Quilted Bomber – Free People – $168

If you loved these, Refinery29 dishes even more of these outerwear gems and where to get them over on their site. Click to read more !

Bershka, Zara’s Sister Brand, Launches in the US

Fashion news

Calling all Zara lovers! Bershka has finally opened a store the US. The new store is the sister brand to Spanish fast fashion giant, Zara, but targeted toward a younger audience at a cheaper price point.

Oversized Fuzzy Sweater $31.92

A celebratory pop up shop will be open from now until the end of the year at 580 Broadway, NYC. From faux leather skirts, floral dresses, to velvet bodysuits, the store will be stocked with an array of goodies for all you fashionistas out there.

Fringe Sleeve Sweater $31.92

Faux leather Mini  $20.72